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WHAT CUSTOMERS DON’T KNOW ABOUT RESTAURANT WORK

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More difficult than you may have thought, more chaotic than you might expect, more poetic than you realize, and more fulfilling than you would understand: this, to me, describes the environment of the professional kitchen that few customers are able to view or experience.  It is this dichotomy of experiences that draws people into a career behind the range and keeps them there for decades. This is a behind the scenes look at the place and the people that bring a plate of food to the guest’s table. 

TEN THINGS YOU DIDN”T KNOW ABOUT A RESTAURANT

  • An organizational structure that attempts to keep things under control

There is a long history of how kitchens and restaurants are structured.  Although executed at different levels – this structure is something that all those whom work in restaurants can depend and lean on. It is our comfort zone – a place and an organizational structure that makes sense and attempts to keep a lid on a long list of independent work before and during service. 

In the kitchen – work responsibilities are divided into oversight and action positions – the number depending on the scope of the restaurant menu and the size of the operation, but basically there are chefs, cooks, and support staff.  Each have specific duties and all have some shared responsibility.  The chef will likely be the most experienced culinarian with responsibility for the financial operation of the kitchen, menu planning, ordering and inventory control, training, and quality control.  He or she may not spend as much time cooking as a typical guest might think.  The cook is the action person – this is the individual who actually brings ingredients together, responds to customer requests, and prepares your plate of food.  The support staff members include those dishwashers, and cleaners who keep the ship afloat during the chaos of prep and assembly. 

The front of the house is typically separated into those who interface with guests directly and walk them through the ordering process to those who set the stage and support the work of the primary server.  This includes back waiters, bus personnel, and bartenders.  The strict alignment to table stations, training, development of a wine list that complements the food menu, and the smooth oversight of intense chaos so that it seems to be controlled rests on the shoulders of the dining room or restaurant manager.

Regardless of the restaurant type – this is a standard structure that anyone working in the business can expect and adapt to.

  • Independence in a manufacturing model that defies logic

To walk through a kitchen prior to service you will see a number of cooks and support staff going about their respective work with seemingly little connection to a master plan.  Each will have their own list of prep that relates to either a station or event and with rare exception they are allowed autonomy in how they approach the work.  Underneath the façade of independence lies a system that keeps all of this personal activity integrated into a bigger picture.  This may never become apparent until these same cooks are setting up their stations for finish work once the dining room doors open to the public.

  • A cluster of artists accepting control

Every seasoned cook struggles with controlling a desire to flex his or her artistic muscle and modify a dish to suit his or her style.  At the same time, each cook is fully aware that consistency and adherence to the standards of excellence that defines the restaurant must win in the long run.  A smart chef will provide opportunities for creative expression through nightly features and a cook’s input on the next wave of menus.  Any long-term attempt to keep artistic expression under wraps will result in constant replacement of cooks after frustrated ones leave for an operation with more freedom.

  • Chaos that leads to symphonic orchestration

There are two different kitchens, two different restaurants that might be observed by an interested guest.  The kitchen before service is alive with independent, sometimes stressful work scattered throughout the space.  Each cook is struggling against the clock to get his or her prep in order before setting a station for service.  Once service begins there will not be any time to take care of prep that was not completed in advance.  To view this, one would certainly use the word: chaos.

Once each line station is set for service, the mise en place is well appointed, the side towels are folded, pans stacked in the ready, menu reviewed, and ingredients are in place; once the orders start to tick off the printer and the expeditor raises his or her baton to signify the start of the nightly score – the chaos turns into a beautiful piece of music.  Cooks pivot and turn, pans ring as they hit the stove top, tongs click in rhythm, plates clang in unison as they are set in the pass for pick up, and cooks chime in with yes chef when directives are given by the expeditor.  You can put music to this dance that is very poetic and fluid.

  •      Improvisation that is kept in check

Although cooks will have a chance to express themselves through nightly features and an occasional pitch of an item for the next menu – when the restaurant doors are open on any given night – their job is to make sure that each dish is prepared consistently, looks and tastes the same, and follows the established design that the chef has put his or her stamp on.  There can be no deviation from the established norm.  Cooks know that “buy-in” to this game plan is essential if they hope to keep customers coming back time and again.

  • The chef who rarely cooks your food

This may be a shock to many guests, but the chef in your favorite restaurant is probably not the person who cooks your meal.  As previously mentioned each person has specific responsibilities and the chef’s are at a different level than those who finish the food you order.  It is, however, the chef who is responsible to train those cooks how to prepare the dishes that the restaurant puts its signature on.

  • A culture of family that defies logic

All of the typical highs and lows of being part of a family exist in a kitchen.  Team members know each other’s strengths and weaknesses and compensate accordingly.  They may be highly critical of each other, but don’t ever assume that someone outside of the “family” has the right to do the same.  When in trouble – the team will help a member of their group – without question.  There is a brotherhood or sisterhood that is just as real as if there was a biological connection between them. 

  • Service staff that have other careers

The majority of those restaurant servers that a guest connects with have other jobs – sometimes jobs that are their chosen careers – they just don’t pay enough, or they don’t provide the challenges and stressful excitement that comes from being a pleasant server, psychologist, counselor, and menu expert for those who fill dining room tables. 

  • A gathering place for castoffs and square pegs

The dynamic of the restaurant employee (especially in the kitchen) is flush with those who don’t fit in, are not inspired by typical 40 hour work weeks, find comfort in chaos, never flinch at cuts and burns, and do what they do out of a love for the art they produce and challenges that uncertainty brings every day.  Restaurant employees are part of a culture that doesn’t fit anywhere else.

  • Adrenaline junkies who are gluttons for punishment

When you step back and watch all of this, when you discover that cooks in particular live on the edge of disaster on any given day, when you see how they kick into gear when the job becomes impossible, and when you see them return the next day for a repeat of the same punishment, then you will begin to understand that the heat, the stress, the uncertainty, and the shear craziness of kitchen life is driven by the adrenaline rush.  Unless you have been there and felt it, you can’t understand.

PLAN BETTER – TRAIN HARDER

Harvest America Ventures, LLC

Restaurant Consulting

www.harvestamericacues.com  BLOG

CAFÉ Talks Podcast

https://cafetalks.libsyn.com/

**Check in to CAFÉ Talks Podcast this Wednesday – November 18 for an interview with Chef Jeremiah Tower.

A COOK’S SENSUAL OVERLOAD – TOUCH, TEXTURE, CHEW

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We are tactile beings – the feel and texture of things that we encounter is very personal and very important to our life experience.  Such is the case with the food that we consume.  As is stated by the Institute for the Psychology of Eating – some believe that chew or experiencing the texture of food is an innate need to show a level of aggression – a necessary release for our piece of mind – while others simply point to the process of chewing as an essential part of the digestion process.  In all cases, the concept of flavor depends on the texture of food, to be complete.

To this end, certain foods are defined by their texture or chew.  What would a September apple be without that crisp snap when we bite into it, what would a great bagel be without the hard work of chewing, a pudding without the creamy texture of softened butter, or a steak without the rich chew that releases the deep umami sensation that is a result?

“So important is the level of crunch that many years ago, potato-chip manufacturers developed a sophisticated apparatus to measure the perceived level of crunch that consumers hear in their heads. The most pleasurable decibel levels were deciphered, and potato chips were subsequently manufactured to these standard orgasmic crunch levels.”-The Institute for the Psychology of Eating

Flavor is a complex and complete experience – it is far beyond the stimulation of taste receptors.  To taste without chew is shallow and incomplete.  Chew is something that has lasting meaning and, like smell, there is memory attached to it.  Just as we remember and look forward to the texture of that fall apple, so too do we vividly remember what that experience is and use it as a benchmark of quality when it comes to judging all other apples.

Texture and chew is also a metaphor in life that points to how these “touch” events determine the depth to which we become one with life’s experiences.  We are told to “chew on it” when presented with an opportunity or problem.  Accountants “crunch” the numbers signifying a commitment to ensuring that the results are accurate and when we over-extend or take on too much responsibility we are said to “bite off more than we can chew”.  It is this physical process or association that helps to define the type of experience that is a result.

As cooks and chefs build their flavor memory they must understand and categorize the process of connecting with texture, touch, and chew.  Think about these products and experiences and how important touch, texture, and chew are to the dynamics of flavor.

  • That first oyster or clam:

It is an act of faith in the strong recommendation from a chef or the result of a dare from others that allows us that first experience with a raw oyster or clam.  Certainly, it is rare that anyone would choose to let a live shellfish slide down your throat for any other reason – yet, if we allow that incredible texture and ocean brininess to take hold – the flavor experience is like no other.  In this case – chew is very subtle; we allow the throat to simply accept the texture of the sea.

  • The French fry expectation:

Food companies spend countless hours trying to perfect the French fry experience.  For the product to meet and exceed expectations it must retain its deep fried crunch on the exterior while yielding a soft and moist experience within.  It is a delicate balance between the type of potato, the method of processing, the state of chill or freeze, how it is blanched, the type of oil used in deep frying, the temperature of the oil, and knowing how the cook will treat the whole process before the finished product is placed in the pass.  With the French fry – texture is king.

  • Ripe melon:

Melon is one of those fruits that thrive on the extreme.  An unripe melon just doesn’t feel right in the mouth, is tasteless, and is likely quickly discarded by any who have experienced the benchmark of ripeness.  When ripeness is at its peak – the texture is soft, yet still in complete control, the flavor is pronounced, the level of moisture is intoxicating, and the overall food memory created is exceptional.  Once you experience a perfectly ripe melon – nothing else will do.

  • Vine ripened tomato:

To meet the demands for tomatoes on the market – twelve months a year, and to be able to ship those same tomatoes without damage – they are far too often produced in a greenhouse, sometimes hydroponically, picked long before vine maturity, sometimes waxed and sent your way.  The result is a firm and tasteless product that barely resembles what a perfect tomato should be.  When a tomato is exposed to the sun, grown in rich soil, picked when it is mature and consumed while still warm from that July sun – it is something to write books about and sing its praise with song.  When the texture of the skin serves to simply keep those warn tomato seeds from bursting forth, when the bite yields the powerful flavor and soft texture of that warm interior running down your chin – then you have a flavor memory that will linger until next season.

  • The magic avocado:

Maybe more so than any other fruit – the avocado is a tough client for the chefs cutting board.  Before it is ripe – the texture is uninviting and unwilling to add any value to the kitchen program at your restaurant.  Left too long in its skin and the peak creaminess of a perfect fruit turns to a stringy and sometimes blackened interior that shouts to the cook that he or she has waited too long.  When the avocado is perfect it is as creamy as softened butter, rich in flavor and brilliant in color.  This is the fruit that serves as a centerpiece for salads, appetizers, and your favorite guacamole.

  • Crispy skin of a roast chicken:

There are few preparations that point to the skill of a seasoned cook than a perfectly roasted chicken.  When the cook pays as much attention to the skin as he or she does the breast meat or rich darkness of the thigh and leg, then the chicken experience is so prominent as to become a favorite meal.  Basting, seasoning, covering and uncovering through the roasting process will yield that crisp, buttery, salty crunch that is the first thing that a knowledgeable consumer reaches for.

  • A Georgia peach at peak maturity:

Stone fruits like plums, nectarines, cherries, apricots, and peaches can be just as fickle as the avocado.  Typically picked before maturity so that shipping does not damage the fruit – these hand held products of nature can be too hard, too unforgiving, and too tasteless for positive food memories.  When picked at or near maturity – the peach is an ambassador for Mother Nature.  Soft with a small amount of bite, bursting with flavor of sweet and a little bit of tartness, dripping with nectar, and hard to put down – the ripe peach is right at the top of the food memory data bank.

  • Artisan bread:

Very few foods are as satisfying as perfectly baked artisan sourdough bread.  When done right – the combination of a crisp exterior and a chewy interior that releases more and more flavor the longer you chew is something that you can experience virtually once imbedded in your food memory.

  • The stages of salt water taffy:

Maybe not the most prominent flavor that chefs think about, but in remembrance of your youth – walking on the beach and stopping at that salt water taffy stand is something that can define an important time in your life.  Taffy has it all from a texture and chew standpoint.  The warmth of the sun makes the taffy a bit sticky to handle, but once in your mouth you will always remember the changes from a challenging chew at first to different stages of softness until it finally melts and disappears.    Incredible – imagine if chefs could re-create these stages with their dessert selections in a restaurant.

  • Al dente pasta:

Al dente – or firm to the bite defines how most pasta is designed to be eaten.  When cooked al dente – pasta is digested more slowly and thus satisfies your hunger for a longer period of time.  The firmer texture creates a more enjoyable “chew” and retains far more flavor than over-cooked pasta that bleeds out its flavor to the salted cooking water.

  • A comfortable dining room chair:

Aside from the food itself – the environment where we dine has much to do with the flavor experience.  An uncomfortable chair detracts from the process of eating and attention is placed on finding a way to relax so that dining becomes a positive respite.

  • The feel of the right flatware:

The feel and type of flatware can enhance the flavor experience if it matches the food ingredients, their preparation and their cost.  A plastic fork and knife may be perfectly acceptable for that Nathan’s hot dog and fries, but the Black Angus rib eye steak deserves a rose wood handled Henkel steak knife and heavy, long tine sterling silver fork.  The touch of the tools is part of the dish memory.

  • The delicate elegance of the right wine glass:

Wine is such a unique beverage that is impacted throughout its life by numerous environmental factors.  The struggle that the vine goes through to extract nutrients from the terrior will determine much of the grapes integrity and flavor; the process of touch as it applies to how the grapes are crushed (gravity fed or more aggressively pressed) will determine if the grapes are bruised and possibly change the deepness of flavor; the packaging for shipment of bottles will either protect or endanger the stability of the continued bottle fermentation; and the quality of the wine glass does, in fact, impact the experience of taste and aroma.  If you have never been through a Riedl glass seminar then make sure you put it on your list of “must do” experiences

Touch, texture, and chew are essential components of the dining experience and critical elements that define your food memory benchmarks.

PLAN BETTER – TRAIN HARDER
Harvest America Ventures, LLC

www.harvestamericacues.com  BLOG

CAFÉ Talks Podcast

COOKS AND CHEFS – WE ALL CRAVE DISCIPLINE

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Let’s not confuse freedom with a desire to do whatever we want without a system of order or respect for the discipline of structure.  We can both be free and still respect the need for that discipline that comes from organization.  A well-run kitchen is not a free-form environment where every cook does his or her own thing or moves to the beat of his or her own drum.  Just like other well-run organizations – the kitchen functions best in a system where everyone has well defined jobs, follows the structure of systems or order, and exhibits the discipline of structural respect. 

Whether it is the military, your favorite baseball or football team, FedEx, UPS, the airlines, or your favorite musical group – structure and a level of discipline are essential if the end result is going to be accomplishment of business objectives. 

My experience, and I will note that it may not be everyone’s experience, is that kitchens tend to attract a broad array of staff members who come from environments where discipline is not always the norm.  The refreshing nature of discipline is what attracts many of those great employees to the environment of the kitchen.  There is comfort in the ability to achieve concrete objectives – a well-prepared plate of food and a satisfied customer.  There is comfort in wearing a clean, crisp, white uniform that represents history, tradition, and pride.  There is comfort in following the directives on a prep list, a recipe, or a banquet order.  There is comfort in knowing and executing foundational methods of cooking that can consistently yield good results.  There is comfort in knowing that there is a chain of command in the kitchen and that following this order creates a sense of team when and where it is needed.

I have recently read articles that claim that the discipline and order of chefs as far back as Escoffier or as contemporary as Ferran Adria or Thomas Keller are no longer appropriate or needed.  That this structure that chefs have defended for generations will somehow stifle an individuals opportunities in a kitchen and thwart their ability to grow.  Oh contraire, my experience is just the opposite.  It is exactly this structure, and this discipline that helps to develop talented, polished individuals and build a skill set that leads to long-term success. 

Do not misconstrue this support for discipline as an endorsement of hostile work environments where some chefs have been known to demean and excessively criticize cooks – there is no place for this approach.  Discipline is not synonymous with this awful, abhorrent approach that is, for some reason, portrayed as normal on TV kitchen shows.  This may have been normal in the distant past, but it cannot be tolerated today.  But, a level of discipline and structure is critical, especially in complex, ever changing and time sensitive environments like a busy kitchen.

I have observed kitchens that are highly disciplined while employee centric at the same time.  It is these kitchens that hum with enthusiasm, pride, and professionalism and produce extraordinary results.  I have seen cooks when they button up those crisp, clean uniforms, tie on an apron, and draw their knives across a wet stone to hone an edge; when they wipe down their station, line up their tools, and pull down an organized prep sheet, and I have watched that spring in their step, that look of focused professionalism that can only occur in a kitchen that respects the order and discipline of the work.

It makes no difference if it is a 4-diamond restaurant offering fine dining, a quality pizza shop, a bakery, or a hospital foodservice – discipline, pride, and results are closely aligned.  I have seen cooks from all different walks of life – some from culinary schools, some who worked their way up from dishwasher, some born into an American neighborhood, and some who came to our country for a better life, both male and female, young and at the beginning of their work life and others who are nearing the end of their careers – come together with pride in the work they do, joy in their accomplishments in front of the range, and charged up about the kitchen where they work.  This is what discipline and organization bring to a work environment. 

Peek into the kitchens of restaurants that you patronize and you can immediately see the difference.  In fact, it is likely that the food presented to you as a customer will reveal the level of discipline, professionalism, and organization that exists in that kitchen. 

A chef who understands that his or her role is to define that structure, create an environment where critique is tied to training, and results are aligned with the structure and organization that –yes, Escoffier, Pointe, Poilane, Keller, Trotter, and others established or reinforced, is a chef who will not only find personal success, but will set the stage for employees to enjoy a long and fruitful career.

There are many aspects of the restaurant business that need to change: pay scales, benefits, reasonable work schedules, tolerance of chefs and operators who demean and belittle employees, and addressing the factors in restaurants that limit profitability- but, in all cases it will be organization and structural discipline that will make those changes possible.

PLAN BETTER – TRAIN HARDER

Harvest America Ventures, LLC

www.harvestamericacues.com  BLOG

CAFÉ Talks Podcast

https://cafetalks.libsyn.com/

A KITCHEN’S ELEGANT LAST IMPRESSIONS

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As a chef, I have long admired the craft of the Patissier and Boulanger. Chefs readily admit that the skill set of a dedicated pastry chef or bread baker is quite different from that of the savory chef.  Aside from the innate artistic talent for detailed presentations – the pastry chef is far more adept at applying the exactness of chemistry to food, and far more intent on the details and patience required to present incredible works on a plate.  Pastry chefs are in a league of her own – a club of amazingly talented individuals who make every chef shake his or her head in disbelief at the art of individual with a pastry bag in hand.

One of my favorite “wake up” moments was working in a competition kitchen many years ago when the famous Pastry Chef – Lars Johannson walked by my station.  I was busy piping a salmon mousse on canapés at the time.  He looked at me and

said: “You do very nice work, but you have no business holding a pastry bag.”  He walked away and I knew for certain that pastry work was not in my future.

I have always subscribed to the importance of first and last impressions to the overall experience of dining.  Think about it – I would dare to say that many guests understand that those initial experiences in a restaurant and those that end the meal are the ones that stick with us.  They define the food experiences that we have and create benchmarks for others to follow. 

Whether it is a trip to your local retail bakery, a walk through a well appointed grocery store, that first impression of food when seated in a restaurant or the final course before the presentation of the check – I guarantee that the visual impact,

deep aromas, and first bite of an artisan bread, or luscious plated dessert are some of the most satisfying parts of the guest experience.

Why is it that a simple ham sandwich from a bistro in Paris can be so extraordinary?  Sliced ham on a buttered baguette – that’s it!  Why does this rival the finest complex sandwich found in a New York deli?  It’s the quality of the bread.   Why is it that no matter how full we might be after a restaurant meal – it takes very little prodding to convince us to order that feature dessert?  It’s our nature to crave something sweet and our desire to see just how exceptional the kitchen might be with this last impression. 

That commitment to great bread and the focus that a chef places on a dessert menu that rivals a restaurants signature entrees is one of the most important drivers of a successful restaurant.  That beautiful retail bakery window display that highlights the skills of a pastry chef with cakes, tarts, petite fours, profiteroles, Madeleines, and meringues is impossible to resist. 

People crave the luxury and innocent pleasures that sugar, pastry, fruits, genoise, chocolate, and crème fillings bring.  It is in our DNA to want and our limited willpower to resist the temptations of the pastry chef.  If a chef loses sight of this

reality then he or she is limiting the full experience for the diner.

Bobby Flay once said:  “First Impressions are Everything”, but I would add – it is also true that: Last Impressions are Forever Impressions.  The pastry chef and baker are responsible for both.

It may have been Chef Careme who first brought the concept of Grand Cuisine and the art of cooking to the event tables of his day, but today’s pastry chef has refined and re-defined the art and the importance of food for the eyes as well as the palate.

Carême, as you may remember, gained fame in Paris for his elaborate centerpieces made of pastillage, sugar, and marzipan.  He did free lance work for Napoleon and Charles Maurice de Talleyrand to name a few.

A pastry chef to those operations large and complex enough to support the position is the visual signatory of the operation.  Hotels, resorts, clubs, and caterers crave those signature pieces to make their food events stand out as memorable and sought after.  A grand wedding deserves the grandest of cakes; a conference or convention seeks out those centerpieces on buffets and individual tables that reflect the objectives of the event; holiday festivities in hotels and resorts demand those structures that align the property with the joy of Thanksgiving, Christmas, Easter, Hanukah, and other ethnic and religious celebrations as well as welcoming in the New Year.  It is what is expected and it will always be what guests talk about for years to come.

The talent of the pastry chef may be innate, but the skill to produce centerpieces and individual plated works of art is built from hard work, countless years of practice, and loads of patience.

A SINGLE DAY OF EXCELLENCE:

The pastry chef – Suzanne Holmes, enters a resort kitchen just shortly after 4 a.m. – the bread baker is pulling crusty whole-wheat boules and crunchy baguettes from the oven – his day is nearing an end.   She pulls down the clipboard with today’s prep list and smiles nervously at the breadth of detailed work to be done.  Her apprentice will arrive shorty and Sam – her counterpart for the evening shift will take over sometime after 3 p.m.  This is a week of high profile events including the unveiling of the hotel’s new spa.  Chef Holmes will need to concentrate much of her effort today on completing an elaborate chocolate sculpture of male and female figures in a yoga pose.  This has been a project that she has worked on for the past two weeks in addition to her normal onslaught of pastry and dessert work.  Additionally, two weddings will require triple tier fondant cakes and nearly 1,000 individual petite fours glace.  The dessert menu that has brought fame to the main restaurant must be stocked with individual components that Sam will assemble in the evening.  Chef Holmes breathes easy when she touches base with Addie – her bread baker and breakfast pastry aficionado – she knows that this part of her department will always take care of itself.

The petite fours cakes have been layered and trimmed so all that remains is to wrap them in marzipan, coat with fondant, and pipe a simple rosette on the top of each bite size piece.  Her apprentice has been with the department for six months now so aside from delicate chocolate filigree work and important sauce reductions – the apprentice can handle the restaurant dessert work.  Sam always keeps up with ice cream work since the operation added two Pacolet machines that make the work much easier.  So – it looks like centerpiece time.  Chef estimates that the finish work on the sculptures and final spray with cocoa butter will take her about three hours – plenty of time to let everything set and move the showpiece to the spa entrance.  The resort GM is counting on the chocolate work to be front and center when local press arrives to take pictures at the opening.  Another three hours on the petite fours and the two weddings tomorrow should be set except for assembly and final piping on the three tier cakes.

As pressured as Chef Holmes feels she knows that being patient and methodical are essential traits with the detail work before her.  Her dedication to excellence and insistence that every piece of work that comes from her shop meet exacting standards makes the work fun, but always stressful.  She re-hangs the prep sheet clipboard, sets her station and begins a typical day in the pastry shop – a day where her last impressions will help to define the quality of the whole operation.

PLAN BETTER – TRAIN HARDER

Harvest America Ventures, LLC

Restaurant Consulting

www.harvestamericacues.com  BLOG

CAFÉ Talks Podcast

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A CHEF’S 2020 LAMENT

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They say that hindsight is 2020 – that being so, there is plenty for us to reflect on and determine how we might have done things differently.  The fact is, we can’t go back, but we can look forward.  At this point we are all hoping that 2020 will just fade from our memories.  In the moment, however, there are loads of things that we miss, things that make us shake our heads in disbelief, things that we long for – a return to a time when our greatest concern as a chef was our reservation list and daily mise en place.

The prudent approach would probably be to put the past behind us and lay a course for the future, but when the future is so uncertain there is some solace in looking backward and reminiscing about those things that had put a smile on our face.  There is always a level of comfort in reflection, even if there is “no turning back”.  It’s history, as they say, but history is important.  History is a great teacher and, if nothing else, we can reflect as a way to learn. 

So, what do chefs miss in this crazy environment where employees and guests float around in masks, keeping their distance, and eyeing each other with concern?  What do chefs long for in a world where restaurants are closing left and right – even the most established ones?  What do chefs crave when protocol becomes far more important that the flavor profile of a dish?  Here are a few things on my list:

[]         ANTICIPATION

That moment in the early morning when a chef steps out of bed with the knot of mixed emotion in his or her stomach is – yes, something that is missed.  There is a bit of fear regarding what might be faced when stepping through that back kitchen door, yet at the same time there is always a twinge of excitement about the same.  The minute a chef’s feet hit the floor from a restless nights sleep – adrenaline is pumping.  After time, this is a highly anticipated feeling.  Chefs miss that in 2020.

[]         POSITIVE ANXIETY

Anxiety in small doses can be that spark that starts the human engine.  Too much anxiety has just the opposite effect, yet if a chef can control it at some level, then anxiety can be used to fuel the energy needed for the day.  Positive anxiety can keep us on our toes, helping us to prepare for the expected and the unexpected.  This positive anxiety gives the chef a bounce in his or her step – the bounce of confidence that the kitchen team depends on.  Chefs miss that in 2020.

[]         THE SPIRIT OF WINNING

It is always more than “how you play the game” – every person ultimately wants to win at whatever they attempt.  Some put the time and effort into helping that happen, while others may simply hope that it occurs without their active involvement.  Chefs tend to put the effort in.    When the chef has the winning spirit then it rubs off on the team, setting the stage for achievement.  To a kitchen team it is all about the basics – efficiency, great tasting and looking food, a clean operation, meeting the timing demands of orders, clearing the board of orders, no re-fires, no injuries, and happy guests sending back empty plates.  This is what the chef and the team work for; this is what brings about fist bumps, high fives, and a smile at the end of service.  Chefs miss that in 2020.

 

[]         APPROPRIATE BANTER

There is certainly no place in today’s kitchen for hurtful or inappropriate banter that demeans or makes people uncomfortable, but that harmless banter that yields a laugh or a re-energized staff is simply a part of the environment that cooks and chefs look forward to.  Chefs miss that in 2020.

[]         INTERACTION WITH STAFF

Walking through that back kitchen door – the chef grabs a cup of coffee and invests the time to walk the kitchen and connect with prep cooks, breakfast line cooks, bakers and pastry chefs, dishwashers, and service staff.  This is the first opportunity to touch base and connect with the people who are at the heart of a restaurants success.  Throughout the day it is the sometimes serious, oftentimes light conversation that pulls chefs and cooks alike into the environment of the kitchen.  People are interesting, they all have stories to tell, they all bring something special to the team, and they validate why a chef chose to do this work for a living.  Chefs miss the level of this interaction in 2020.  Instead of a smile and a resounding “yes chef” response from cooks, 2020 brings a look of uncertainty and a less than enthusiastic “yes chef”, wondering what tomorrow may bring.

 

[]         INTERACTION WITH GUESTS

Many chefs look forward to the opportunity to occasionally “ walk the dining room” and interact with guests, engage in short conversations about food and maybe a suggested wine pairing, check for those smiles of satisfaction from diners, and feel the energy of the front of the house.  Somehow this just doesn’t work when everyone is wearing a mask and looking over their shoulder for a person walking too close.  Chefs miss that in 2020.

[]         BEING FOOD CENTRIC

Of course chefs always worry about food cost, training, labor cost, vendor dependability, and the next health inspection, but what brought a person to this position is a love of food and a desire to learn more and create for the plate.  When menus become utilitarian out of necessity, when a diminished labor pool is the driving force for menu design, and when survival is the focus – that food centric energy is in short supply.  When the focus is not on creative food that is the signature for the restaurant – chefs miss that.

[]         A FULL DINING ROOM

One of the measures of success that is most exciting in restaurants is looking through those swinging doors and seeing every table full of happy guests – eating, raising glasses, and laughing with reckless abandon.  This is what we strive for in restaurants.  When tables are 6 feet apart and capacity is limited due to pandemic protocol – that dining room energy is far less noticeable.  It is really difficult to relax, enjoy a dining experience, celebrate, and laugh when the fear associated with Covid is always present.  Chefs miss those full dining rooms in 2020.

[]         THE ENERGY AND BEING ON THE EDGE

That knot in a chef’s stomach, that nervous energy that a line cook feels just prior to those first orders clicking off the POS, that uneasiness that servers experience just prior to opening the restaurant doors is, when in control, very similar to that anticipation felt before an exciting football game, cross country race, or rush to fill the stands at a rock concert.  Sure it is a nervous energy, but it only feels dangerous until the gates open, the kickoff starts the game, the starting gun is fired, or those first orders signal – let the fun begin.  Chefs miss this in 2020.  It may exist, but at a much more subdued level.

[]         THE SMELLS, SOUNDS, AND TASTES OF A KITCHEN ON A PATH TO SUCCESS

As that chef walks through the back kitchen door and grabs a cup of coffee – it is always the familiar sensual experience that reminds him or her that there is no other job more physically and emotionally rewarding than cooking.  The smell of breakfast bacon, fresh baked bread, Danish pastries, caramelizing onions, and roasted garlic somehow completes the aroma package with the nutty, deep roasted smell from a cup of coffee.  The sounds of sizzling pans, clinking of plates being stacked from the dishwasher, cooks barking out warnings like “behind” or “hot”, and the resounding cadence of the POS printer and expeditor barking “ordering, fire, or pick-up”, are part of the music of the kitchen.  When this is muted or felt to be less indicative of a warm kitchen – then- yes, the chef misses that.

[]         THE FREEDOM TO CREATE

Menus need to be streamlined, costs need to be watched very closely, limited staff must be considered, and efficiency must rule the day.  Creativity takes a back seat during times of crisis and uncertainty.  This is what charges up a chef and when it is lacking then chefs truly miss that.

[]         KNOWING THAT TOMORROW WILL BE BETTER THAN TODAY

Most significantly, when the restaurant business is healthy then there is little energy invested in worrying about your position or that of your team members.  The impact of the pandemic is intense and all consuming.  Tomorrow is always a question.  Whether it be new protocols, or expenses that can’t be met – when tomorrow is uncertain then the chef certainly misses the comfort of knowing that doing things right will take away that fear.

Yesterday is gone, today is challenging, but tomorrow will come and with it will be a restaurant industry that is different, but robust, challenging, and once again – exciting.  Today is tough, but reflection and optimism will help us all to chart a course for success.  Chef’s should remember the past, miss what is lacking today, but think about tomorrow with a smile of optimism.

PLAN BETTER – TRAIN HARDER

Harvest America Ventures, LLC

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SUCCESSFUL CHEFS – WHAT CAREER KILLERS TO AVOID

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Rest assured, at some point restaurants will rise up again, clubs and hotels will measure success based on occupancy and food service activity, and the position of “chef” will be center stage in driving sales and measuring profitability. The opportunities for chefs will be viewed again as instrumental and of significant value to owners, and those who are qualified and prepared will have ample career opportunities in front of them.

This being said, some responsibilities will return to where they were pre-pandemic, yet others will work their way into the chef’s bag of expectations. In all cases, there will be a re-shuffling of priorities driving changes to the profile of the “best candidate” for the leadership position in the kitchen. Some of the previous characteristics of chefs and their role will be viewed as less important and some may even not be tolerated in the “new normal”. Now is the time to self-assess and realign priorities. When those opportunities rise up – you want to be ready. Here is a list of career killers in the new normal – now is the time to make the necessary adjustments.

[]         OVER-CONFIDENCE/EGO

“I am the best” is more likely to turn employers and teams off. You should not confuse being humble with being weak or lacking in confidence. Chefs can be very confident without putting on an air of superiority. When chefs are willing to listen to others, admit that they still can learn something new, that others may have the right answer to a problem and that those individuals should receive credit for their ability to bring about resolution is the sign of a strong leader. This is where you need to be.

[]         POWER vs. LEADERSHIP

“I am the chef” has oftentimes been a statement that points to his or her authority over others. This is arrogant and rarely sets the stage for teamwork and alignment with a common goal. Leaders don’t boast about their authority and never use it for personal gain over another. The power of leadership comes with tremendous responsibility to listen, treat others with respect, study an issue and avoid making rash decisions, and an understanding that his or her role is that of guide, coach, and mentor – not dictator.

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[]         LACK OF EMPATHY

“That’s not my problem” is a statement that demonstrates a callous approach towards other members of the kitchen or restaurant team. This callousness will do very little to create followers, in fact it will contribute to division and angst among those team members. The environment that is a result will surely drive a wedge between management and staff.

[]         POOR COMMUNICATION

“I don’t have time to tell you everything” demonstrates a lack of understanding the importance of taking the time to make employees, vendors, and customers comfortable with your style of management and the decisions you make. Share as much as you possibly can, do it in real-time, and do it because it will build understanding and support. Share your financials, share your challenges with product, share your vision moving forward, share your commitment to excellence, share what you know and share what you don’t – it’s all important. This is what brings a team together and firing on all cylinders.

[]         LACK OF TRAINING

“You should know how to do that” is an attempt to relinquish responsibility for a team members skills and abilities. When you hire a person you own the responsibility to inform, train, teach, and improve their abilities. The best operators seek to find ways to help employees improve even if it means that they eventually move on to find other opportunities as a result. Training will create a business brand that attracts the very best.

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[]         POOR DELEGATION

“I will make those decisions” is a proclamation that only the chef knows how to make the right decision. You are foolish if you think that the hundreds of decisions that are necessary on any given day in the kitchen must rely on your abilities alone. The best chefs train effectively so that others can make solid decisions without the chef’s active involvement. Delegation of responsibility must include the responsibility for decision-making and the authority to make those decisions. This is how a team operates.

[]         INADEQUATE FOCUS ON COST

“My responsibility is to produce great food”! Yes, this is true, but it is even truer that a chef’s responsibility is to make great food that yields a profit. The most talented cooks without a focus on financial acumen will not be enough to sustain their position. Chefs must be number crunchers and advocates for analytics that allow them to make the best financial decisions for the restaurant. This is your job!

[]         LACK OF TRANSPARENCY

“That’s beyond your pay grade” is a statement that hides something that will make an employee question your actions. If labor cost is too high in comparison to sales – share it with your staff. If food cost is too high, then share it with your staff and talk about possible solutions. If ownership is not satisfied with the product that is leaving the kitchen, then share this with your staff. If your job is becoming overwhelming, then share this with your staff and show how they can help to relieve some of this stress. Trust me when I state that your employees will respect and appreciate this, and will rise to the occasion if they feel that you trust them with business information.

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[]         DO AS I SAY, NOT AS I DO

“I am the chef – just do as I say. My position is different that yours.” This is the most effective way of losing the respect of your employees. You need to set the example for others to follow. Be there, work as hard as they do, demonstrate your passion for excellence, look and act the part of a professional, help others when they need it, and support your staff in the way that you would like to be supported in your role.

[]         AVOIDANCE OF SCENARIO PLANNING

“I can’t predict those things” is an admission that you are not prepared. The chef is expected to have answers and solutions. This goes with the turf. The best way to solve problems that arise is to prepare for them. Yes, experience will certainly help – if you have faced a challenge before then you understand how to react, but scenario planning is a more effective way of avoiding those challenges before they arise. Plan for a power outage, plan for that crippling snow storm, plan for the delivery that doesn’t arrive or that missed event that shows up unexpectedly, plan for new competition, plan for sick employees and plan for that new menu that doesn’t hit the mark. How will you respond if any of these realities knock on your door? Planning is the best antidote to chaos.

Take the time NOW to look at yourself and build a portfolio for success in the future. Be the kind of chef that is in demand, a chef that attracts followers, a chef that helps a restaurant succeed, and a chef prepared for the new normal.

PLAN BETTER – TRAIN HARDER

Harvest America Ventures, LLC

Restaurant Consulting

www.harvestamericacues.com BLOG

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KITCHENS CELEBRATE DIFFERENCE

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It has always been my experience that kitchens are the great equalizer. Sure, I know that the environment of a kitchen can sometimes be tough and abrasive, it’s hot, humid, noisy, stressful, fast paced, and somewhat unforgiving, but…..all that being said – the kitchen is a place where who you are and what you believe in is far less important than what you do and how well you do it. I always found it gratifying to walk into a kitchen and find diversity of color, ethnicity, language, age, gender, sexual orientation, and certainly culinary heritage. It is this melting pot that makes a kitchen buzz, that gives it personality and character – that makes each day an experience.

Personally, I have never understood blatant prejudice that is based on erratic and unfounded perceptions that an entire race, gender, nationality, age group, or for that matter any group of people identified as different can be problematic or not worthy of respect. Where does this come from? Is it based on geography, historic bias, generational bias, or isolationism? Is it based on one groups feeling of superiority over another? Or is it some level of genetic tendency towards hateful action?

My answer is: spend time working in a kitchen. We are all different and that is precisely what makes us interesting and important. In kitchen life is pretty clear – there is loads of quality work to be done, work that requires attention to detail, process, knowledge of ingredients, an educated palate, and a commitment to doing things right. You are either in tune with that, or you are not. If you are then no one cares about how different you may be, they care that you can do the work and do it well. Later on that “difference” can come into play as a real positive. It is that difference that brings history, traditions, cultural nuances, new flavors, and great systems ideas to make a restaurant kitchen function better and continue to exceed customer expectations.

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Spend a day in the kitchen and learn how those differences won’t separate you, but rather bring you together. To all chefs and operators – know that it is important to promote and support the environment where differences are celebrated and the unifying factor remains: can you do the job, are you willing to do the job, are you willing to learn how to improve, and will you strive for excellence in executing that job. Know that there are limitless opportunities to create a learning organization when we celebrate differences.

[]         HIRE COMPETENCE AND POSITIVE ATTITUDE

I know that this is already your method of operation, but it’s always an important reminder that what matters is their ability to do the job, willingness to learn how to do the job, commitment to excellence, and their all-in positive attitude. Everything else really doesn’t matter. It doesn’t matter if they are black, white, or brown; it doesn’t matter if they are young or old; it doesn’t matter if they are male or female, gay or straight; it doesn’t matter what their ethnic background is; it doesn’t matter if they are Republican or Democrat, Liberal or Conservative; it just doesn’t matter – they are all part of the kitchen team and united they stand, divided they fall.

[]         BUILD A WORK ENVIRONMENT OF RESPECT

As a chef or restaurant operator you set the tone for how the team treats each other. When you show respect for all people, regardless of how they might be different in some people’s eyes, then your team will emulate that approach. If some try to poison that environment of acceptance, inclusion and respect then they really do not belong on your team. There should always be the expectation of excellence, but never tolerance for exclusion or disrespect.

[]         TRAIN TOWARDS, INSIST UPON, AND SUPPORT EFFORTS TOWARDS EXCELLENCE

Some may try to cloud your approach by inferring that your respectful approach towards all is somehow a sign of weakness, but when you show respect while still building an environment of excellence then, and only then will you be able to build a winning team. Be respectful, but never drift from that insistence of excellence, that commitment to training toward excellence, and that support for all who view that as their obligation and motivation.

chuck and mickey

[]         BE FAIR AND EQUITABLE IN YOUR APPROACH

Respect begins with being equitable in your approach towards others. Again, when you focus on – can you do the job, are you willing to learn how to do the job, are you passionate about excellence, and do you view this commitment as your stake in the ground, and when you measure everyone on these attributes – then you will have built a real team.

[]         DO NOT TOLERATE DEMEANING INTERACTIONS IN YOUR KITCHEN

You are in control of the environment that people work in. When you tolerate ANY disrespect towards others, when you turn your eyes away from inappropriate, or hurtful behavior towards others, when you write it off as “that’s kitchen life”, or “you need to toughen up”, then the team will begin to crumble. Stay in control, teach and observe, call out poor behavior, and demonstrate through your own actions what the right approach should be.

[]         LISTEN TO DIFFERENCES AND BE WILLING TO LEARN FROM THEM

When you build an environment where people in your organization feel comfortable talking about their differences in a positive manner, when they are willing to share and you are willing to listen, then so much can be gained. We each bring powerful history, traditions, observations and ideas to the team if the team is open to what is presented. Build that environment and the whole organization can benefit.

changin

You know how this can work, if you have been in a kitchen you will understand the outcomes of both a positive and negative work environment, you know that the responsibility starts at the top, and you know that a person’s attitude and behavior is, to a large degree, a reflection of his or her environment. Set the stage for excellence, inclusion, and opportunity.

For those who struggle with acceptance – I encourage you to work in a kitchen – a place where a melting pot of differences helps to create a perfect dish.

PLAN BETTER – TRAIN HARDER

“This is a moment that will shape us for generations to come”

Harvest America Ventures, LLC

Restaurant Consulting

www.harvestamericacues.com BLOG

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Interviews with some of the most influential members of the food community.

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OUR DAILY BREATH: POST COVID KITCHENS – GET READY

13 Monday Apr 2020

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Restaurants will get the green light at some point. When the data demonstrates that the virus is somewhat under control – whether that is the end of May or later, we all know in our hearts and minds that things will be different. Guests will not likely flock back to our operations, there will still be a considerable amount of trepidation, especially since pre-vaccine life will still include the threat of virus transmission. We also know that the health and safety regulations for restaurants will change significantly as we make every attempt to keep the public and our staff safe and at ease.

Along with giving serious thought to how restaurant concepts, menus, and methods of delivery will need to change – we must prepare for the regulations to come. Preparation for this inevitable change is the best way to set the stage for post Covid success. Here are some of the likely changes (I don’t have a crystal ball- but I would be willing to bet that these will come to fruition):

[]         VENDORS AND DELIVERIES

There is little guarantee that the product that is received at the backdoor of our restaurants is free from virus. It has already been stated that Covid-19 can live for a period of time on the surface of cardboard and there are numerous opportunities for asymptomatic individuals to come in contact with food before packaging (especially produce and animal protein). Let me be clear that there is NO INDICATION at this time that the virus can be spread through food.

It would surprise me if there were not an effort on the part of the Public Health Service and state Departments of Health to require, or at least strongly urge, restaurants to discard all cardboard packaging and thoroughly wash and sanitize received food products before they enter the production kitchen of restaurants. Lexan containers will be in high demand, as restaurants no longer store food supplies in the boxes they were delivered in.

[]         PRE-STORAGE AREAS REQUIRED IN NEW KITCHENS FOR WASHING AND SANITIZING OF INCOMING PRODUCTS

I would anticipate that new kitchen construction code will eventually require a “pre-clean/sanitize” area in receiving areas with sinks, adequate stainless table space, storage for Lexan containers and dry racks to be used before food items as well as floor and wall surfaces that can be pressure washed and sanitized frequently. This only makes sense to help control future outbreaks.

[]         RECORD THE PROTOCOL

It is very likely that the Public Health Service will contemplate development and implementation of product and people sanitizing before entering production kitchens. This may take some years before fully implemented, but I can envision similar protocols to what is found in industrial food production facilities – think meat processing plant processing along with the record keeping of these standards.

[]         A NO CARBOARD REQUIREMENT FOR KITCHENS

We have become use to recycling our cardboard on a daily basis, but it may soon be required to eliminate that packaging before food and other supplies enter a food production space or storage.

[]         EMPLOYEE ANTIBODY TESTING AND VALIDATION

All indications are that it will be some time (at least until a vaccine is developed in 12-18 months – hopefully) before we can safely move about without the level of concern and preparation that is in place now. The only surefire way to move back to a more normal life is to verify that individuals have the antibodies that will allow them to do so. Dr. Fauci has already stated that an antibody test will likely be available in a week or so and will be ramped up to produce the quantities needed. Is it too much of a stretch to envision a federal, or at least state-by-state requirement for people to have some type of validation that proves they have the antibodies that would deem them relatively safe – especially for healthcare and foodservice workers? In some states it is already a requirement that foodservice employees have a validated test for Tuberculosis before they are allowed to handle food.

[]         PERSONAL TEMPERATURE CHECKS AND LOGS

Just as probable will be a requirement in certain industries for employees to have a validated body temperature check before they enter a place of work and that these records be maintained or even submitted to a higher authority on a regular basis. This only makes sense (already required in most healthcare facilities).

[]         SERVESAFE REQUIREMENTS FOR ALL EMPLOYEES

In some states – ServeSafe or something comparable is required of all foodservice workers. Wouldn’t it make sense that this becomes a requirement of all foodservice workers? How long before this becomes a Public Health Service mandate?

[]         MASKS REQUIRED

It is highly likely that the first requirement once we are allowed to re-open restaurants at some level are that all food handlers (maybe even service staff) wear a protective mask. Of course, we need to have enough masks available to purchase first.

[]         HAND WASHING TRAINING

“Wash your hands” has always been a mantra in restaurants of all types but have we been thorough in our training? Do people know and practice the 20-second aggressive wash protocol every time they wash their hands? Do they use gloves when required and do so properly? Do they feel too confident with gloves to invest enough time washing their hands as well? Hand washing will become an even more critical standard in restaurants.

[]         REQUIRED OUTSIDE LAUNDERING OF UNIFORMS

Many restaurants require uniforms but leave it up to employees to launder their own, many wear their uniforms to work rather than change on premise, and many restaurants fail to have any consistent sanitary uniform policy. Expect that this will eventually change (for the better) and expect that outside laundering and sanitizing services will be expected (except where restaurants have their own laundries). Gone will be that favorite T-shirt as a uniform of choice, unwashed shoes, baseball caps, or cargo pants and shorts.

[]         WORK SURFACE SANITATION PROTOCOL AND TESTING

In kitchens of a certain size it may make sense to develop a new position that focuses on pre-cleaning and processing of food before it enters the production space, strict oversight of hand washing and sanitizing of work services and equipment, employee personal temperature testing and documentation of all of the above, maintaining antibody validation records, etc. Basically, you may want to make future plans for an infection control person on your staff. Is this a stretch? I don’t think so.

[]         VERY STRICT HACCP ENFORCEMENT

HACCP (time temperature tracking) has been creeping up on restaurant operations for a few years and will become the most critical safety/sanitation issue in the future. Those logs and follow-through must become second nature.

[]         NEW PROCEDURES FOR CLEAN DISHES, FLATWARE AND GLASSWARE

How will we ensure that the service ware that restaurants use is free of contamination before menu items are plated and delivered to a guest? Someone will push for stricter controls on this – be prepared to see a plethora of new equipment designed to accomplish this goal.

[]         MORE FREQUENT HEALTH INSPECTIONS

We can all expect an annual, unannounced health inspection (more if there is a registered complaint or previous issue), but in the future there will likely be a push for more interaction with your local health department. It could take a variety of forms – one full inspection, and others to check on critical issues, or required periodic classes that at the very least – chefs and managers will need to attend.

[]         WORKSPACE REQUIREMENTS FOR NEW KITCHENS THAT FOCUS ON SAFE DISTANCES BETWEEN EMPLOYEES

The typical design of a restaurant leads to the smallest amount of kitchen space to accomplish the job – leaving more space for revenue generation out front. It is likely that code requirements in the future will state that a certain amount of space per anticipated kitchen employee is standard. This could allow for future distancing of employees to prevent asymptomatic spread of a virus.

[]         UV LIGHTS IN COOLERS AND STORAGE AREAS

At some level, ultraviolet light does help to control the growth of bacteria. This may become a standard lighting requirement in food storage areas.

[]         A NEW VERSION OF SANITIZERS FOR POT SINKS AND DISHWASHERS

Bleach or iodine solutions are the standards for sanitizing pots, pans, and work surfaces in kitchens. I would anticipate a new family of sanitizing agents that can protect against bacterial transmission as well as current and future viruses.

It would seem likely that some or maybe all of these changes are in our future. It won’t happen overnight, but we all realize that the health and safety of our guests and employees is (should be) our primary concern. So – it makes sense to plan for change in this regard.

PLAN BETTER – TRAIN HARDER

Harvest America Ventures, LLC

Restaurant Consulting

www.harvestamericacues.com BLOG

 

 

OUR DAILY BREATH: CHEFS ROUTINES – HOW IMPORTANT ARE THEY

04 Saturday Apr 2020

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We never really understand how much we depend on our routines until we are forced to break them. People are creatures of habit and it is those habits that give us comfort, provide us with direction, and help us to function as we are programmed to function. Are routines beneficial? Is there value in breaking those routines? The answer lies in how we respond to involuntary change.

Structure is important to a chef as it aligns with our obsession over mise en place (organization) and how it defines the operation of a successful kitchen. This structure is established over time and is dependent on how an individual was trained and the level of organization that surrounded him or her during this training phase. Once conditioned – a chef has a very difficult time breaking out of a routine. We typically wake at a certain time, follow unconscious steps (coffee, shower, catch up on news, maybe exercise, dress, and off to work) and plan on walking through those kitchen doors at precisely the same time every day. Once there – a secondary routine kicks in with a walk thru of the kitchen, grab another coffee, review daily food events, walk thru coolers and storerooms, touch base with prep and breakfast cooks, and then set-up that list of tasks for the day. Rarely do we break from this pattern, and when we must our day is always a step behind. Routines are important down to how we sharpen our knives, set-up a workstation, fold our side towels, and prioritize our work.   So, it is safe to say that our routines define us to a large degree.

Suddenly, our routines no longer apply and the current crisis has left chefs without that comfort zone that help their approach towards the daily chaos. We are now left with a looming question: “Are routines useful in time of crisis and if not – what is the alternative?” Your restaurant may be closed or maybe it has shifted to take-out and delivery only. In either case business as usual is a thing of the past. Your staff is down to a skeleton crew, or maybe you are left holding the fort alone. The future of your operation and for the matter the future of restaurants overall is in question and your routine, your safe place, your dependable organization has not caught up to this dramatic change. Where do you begin, what direction should you take, what possible objectives can be put in place to move from uncertainty to a driving mission?

One of the realities of a routine is that it can be limiting – leaving individuals without a way to zig and zag and change direction with any level of enthusiasm and energy. Chefs are not unlike any other professional in this regard – athletes, carpenters, musicians, bankers, doctors, nurses, shop owners, and military personnel all function most effectively when they can depend on their routines. They may be able to transition over time to a new routine, but when it changes overnight they can easily find themselves lost and directionless. You may be able to physically prepare for crisis, but mentally and emotionally find yourself like a ship without a rudder.

Routines can, in this manner, paralyze even the best managers and operators. At a time of crisis what you cannot depend on is comfort. Dramatic crisis is un-nerving and damn scary. How leaders act at these times defines how effective they are at their jobs. Everyone else in an organization will seek to lean on leaders when crisis strikes – this is when they are most needed. Others expect that leaders will be ready, willing, and able to carry the torch and set the pace for change that is required. If a leader is so wrapped up in the need for routine that he or she fails to respond quickly and efficiently to an immediate need then the entire organization suffers. This is where we are today.

We have had nearly a month to feel lost and confused over broken routines and expected outcomes. The situation is apparently not going to self-correct and real leadership is still floundering. It is time to start being leaders on the micro scale – “What can you do as an individual owner, operator, or chef?” Our routines will not re-appear for quite some time – if ever, so what’s next?

When Napster began offering music for free in a manner that addressed a changing market some record companies chose to fight this illegal activity and ignore the changing market, while others saw an opportunity to flip the industry in a different direction. When the Netflix model of mailing DVD’s to its subscribers was faltering some change advocates decided to expand their model by creating their own content and focusing strictly on on-line digital subscriptions. When retail industries maintained the comfort of storefronts that required customers to travel to them – amazon recognized that the convenience of on-line shopping was going to upset the routine of shopping – the rest is history and now all other retailers are struggling to catch up. This is the restaurant industry’s amazon moment. Routines will not win this battle to survive – only unencumbered freethinking and immediate action will help us to survive and once again thrive.

Over the past few days I have presented the need for IDEATION and SCENARIO PLANNING – this is not a choice – the restaurant business does not have a choice. THIS IS AN OPPORTUNITY FOR LEADERSHIP to inspire others to rise to the occasion and embrace an opportunity for re-invention.

Forget the comfort of routines – we need to take action now. Far too much time is being dedicated to survival without enough discussion about next steps. Yes, we need to help restaurants and displaced restaurant employees who are in need today, but that alone will not leave us in a position to return and be viable businesses in six months or a year from now. We need leadership action, leadership creative thinking, dramatic re-invention, and a vision for the restaurant business after Covid-19.

PLAN BETTER – TRAIN HARDER

Now is the time for future thinking

Harvest America Ventures, LLC

www.harvestamericacues.com BLOG

 

OUR DAILY BREATH: A CHEF’S WINDOW TO THE WORLD

29 Sunday Mar 2020

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It’s day 14 of a Covid-19 voluntary lockdown. Aside from a trip to the grocery store and an isolated morning walk now and again, I have been a prisoner of my home. The same is true for my family in different parts of the Northeast. We communicate daily either by text or FaceTime – once per week via Zoom Meeting. The rest of the time is spent finding things to fill in the gaps. All of my consulting client work is on hold since they are closed and also on lockdown. It is starting to sink in – this is going to be a long road – hang on.

I stare out the front window on occasion and watch the sporadic cars go by on a once fairly busy road through town. I wonder – “Where are they going?” Do these drivers have a destination, are they healthcare essential workers, police on the way to a shift, firefighters, grocery store employees, pharmacists, government officials, or are they simply claustrophobic residents driving around town just to see something different? What are they missing most, where would they be today if not required to shelter in place? My how the world has changed over these past two weeks. How long will this last – will we return to normalcy or is this what we can expect for a season or more?

I miss the kitchen. I haven’t worked there in some time, but the four decades that I did have burned lasting memories into my subconscious. I remember the routine – I relish it now. I remember the crazy, dedicated, passionate people – I miss them always. I remember the organized chaos, the adrenaline, the stress, the uncertainty, the dinner rush, and the arguments with vendors – I miss all of that too.

The sounds of a morning kitchen coming to life – the buzz of compressors, the clank and whir of the exhaust fans, the driving staccato of knives hitting cutting boards, the sizzle of steaks on a char-grill, and the sound of fish searing in a sauté pan – these are sounds that stimulate all of the senses at once. I miss the bark of the expeditor, the demands of the service staff, the rough and tumble language of the line cooks, the sound of an occasional wine glass hitting the quarry tile floor and smashing into hundreds of pieces, and I even miss the ticking of the POS printer as order, after order adds to the anxiety of the cooks. What I truly miss is the smells of the kitchen: the smell of fresh brewed coffee, a veal stock simmering in the prep kitchen, bacon pulled from the oven, fresh baked artisan bread, the intoxicating aroma of steaks on a grill, and the constant background smell of onions and garlic – this can’t be replaced.

It’s funny how the intensity of the kitchen would allow every cook to forget, at least temporarily, all of the outside life challenges that they face. The kitchen was (is) a safe zone from life’s problems. At least when you are in the heat of it, you are able to concentrate on what is in front of you – this is comforting, and even with the pace of the kitchen, it feels safe.

Only those who live it will understand what I say. Only those individuals who find that the people of the kitchen are brothers and sisters will know that this place of “work” is really a safe place for them, a place where they find purpose, find like-minded individuals, and find the strength that is sometimes hidden behind those life challenges faced otherwise. This is where cooks and chefs belong and they know it. This is their home away from home, a place filled with craziness and confidence, a place where they can be comfortable in their own skin and proud of what they are able to do. I miss this.

Staring out the window – I wonder what other cooks and chefs across the country are doing right now. Without the pressure of absurd timelines, without the need to perform magic on a grill, in a pan, or plating on the line; and without the demands of a full dining room – what are these cooks and chefs doing right now?

The missing paycheck is looking over their shoulders, the empty refrigerator and pantry is gnawing at their conscience, and the uncertainty of tomorrow is very frightening – but, what they are likely most concerned with is the separation of team and missing a kitchen space that can no longer be their safe haven. I look out the window and wonder.

My time in the kitchen as a chef is long gone although my work continues as an active consultant, but when my business slows to a halt I turn my thoughts to cooks and chefs who depend on those kitchens to make them complete.

We all feel that this will end, we don’t know when, but we bide our time by thinking about a return to life as we knew it, life in our kitchen safe havens. If only we had an understanding of when. Looking out the window can be depressing, but hope springs eternal as they say, and that feeling that it will end and we will return keeps us going. When I see those cars driving by I wonder how many are filled with cooks and chefs coasting through town and waiting for the day to come when they can walk through those kitchen doors and hear, see, smell, touch and taste the life that they relish once again.

PLAN BETTER – TRAIN HARDER

The Day Will Come – Keep the Faith

Harvest America Ventures, LLC

www.harvestamericacues.com BLOG